Augmented Reality Marketing
Augmented reality is the hottest consumer faced technology right now. The technology is full of
potential and at this stage everyone is getting involved which includes global technology leaders to
startups to governments. The idea of showing something digital interactable with real life objects is
Augmented Reality is expected to have 1 billion users by 2020. Markets and Markets expect the
Augmented Reality market figure to reach $61.39 billion USD by 2023. According to Infoholic
Research, the “AR Gaming Market” is expected to reach $284.93 billion by 2023. 75% of the forecast
augmented reality revenues will originate from equipment sales, advertising and ecommerce.
This is how the apps breakdown would work for up to next 4 years.
Business are looking more than ever for investing into Augmented Reality Advertisement as it can
boost user engagement more than any other medium of advertising. Currently, there are no
dedicated mediums of AR advertisement, but the technology market is getting more and more ready
to provide globally Augmented Reality apps which can become ultimately the Augmented Reality
With Mad Hunt we aim to leverage on the technology addiction of millennials to make them
healthier mentally and physically by enhancing their surroundings through Augmented Reality
activities. The gameplay of mad hunt is similar to Pokemon go. We have designed our app using
location aware content engaging enough to push people to go outdoors and for the extra push
incentivizing them with monetary rewards.
For brands, Mad hunt will be a digital marketing platform through which they will be able to laser
target their potential customers and engage with them on a one on a one level helping them
increase their brand equity and ROI in the long run.
Codistan is offering branded and customized activities and campaigns for all sort of brands and
business using its own Augmented Reality platform, Mad Hunt. The solutions can vary form a single
Augmented Reality activity to be pushed to the user base or conducting whole locations and context
aware specific marketing campaigns. Got a Mad Augmented Reality Marketing idea, let’s discuss
Codistan with it’s vast and diverse expertise in Augmented Reality Technology, has the capacity and
capability to offer all kind of marketing solutions using Augmented Reality, below are a few selected
marketing campaigns that could be done in Augmented Reality:
Customized Augmented Reality Activities in Mad Hunt
Customized Marketing Campaigns in Augmented Reality in Mad Hunt
Customized Augmented Reality Product Scan based Activities
Sales Driven Augmented Reality Campaigns
Engagement Driven Augmented Reality Campaigns